A Guide To Using Meta Title Tags For Your Website Optimization

Meta title tag means an HTML component of a website that shows the title of any website’s page in the search engine results pages. These titles are clickable links and entry points of a site. They are also essential for perfect usability, sharing on social media, and SEO as well.

The title tags should be a concise and accurate description of what a website offers to its users. If your website doesn’t have proper tags, you can consult with a Seasoned SEO Company Dubai for creating well-structured title tags for your website.

Why Are Meta Title Tags So Crucial For A Website?

Meta title tags are essential for your website because they help visitors and search engines understand your site. Search engines only put a website in a relevant search result when it understands what it is offering.

Otherwise, if a website doesn’t have meta titles for its webpages, it will not work at all. Suppose you are selling electronic gadgets, but you find yourself in the search results of mechanical devices, so what does it mean. It means that you are not using proper meta title tags for your website that will help you optimize your website with correct searches.

This is why Meta title tags are considered as the website’s first impression for grabbing the potential audience. However, these tags are useful in three critical places that are given below:

Social Media Platforms:

These platforms will determine what to show if you share the page, based on your website’s title tags.

Search Engine Results Pages (SERPs):

Title tags define your main heading in the SERPs. It means that even if you come at the top results of a search engine, the chances of getting users on your website depends on your Meta title tags.

Web Browsers:

A title tag is visible on the top of the tab of a browser, particularly for those who have a lot of tabs open on their browsers. This is why using unique and easy keywords at the start will make your site easily recognizable and track-able.

How To Generate Good Meta Title Tags For Your Website?

Writing proper meta title tags is very important. Nevertheless, writing good tags is not difficult at all. Here are a few guidelines about how to write title tags for website optimization.

1. Look At The Title Length:

Keep in mind search engines will cut the title off and put an ellipsis if you use a long title. And trust us, nobody likes to open a website to read the cut-off part as they skip that website altogether.

Because of an ellipsis, important words can get cut off. Therefore, we recommend you keep the title around 50 characters.

2. Don’t Stuff Your Title With SEO Keywords:

There is no penalty by Google or other search engines regarding long titles. You will be in trouble if you start stacking your titles with nothing other than keywords because Google understands keyword variation.

This way, it indirectly creates a terrible user experience, and no one will enter your website if it looks something like this:

‘Best Gadgets, Cheap Gadgets, Buy Gadgets, Gadgets On Discount…’

Your title shouldn’t be a list repeated variant of one keyword. Instead, write something that compels the users to visit your website and explore it.

3. Title Each Page Uniquely:

If all your webpages have unique titles and descriptions, it will help search engines have a better understanding of your content. Search engines will know that what you are offering, and it is valuable and exceptional.

It will also enable your website to receive a high rate of ‘click-through.’ It is understandable that among millions of websites, it is almost impossible to have unique names, but for that, you can take the help of title generating tools.

For example, if you sell various products on your site, you can use them to give your page a unique name (product’s name+ category+ brand name). Don’t add standard titles like ‘homepage,’ ‘Untitled’, or ‘new page.’

The Final Thoughts:

Good Meta title tags can help you achieve your website’s goals. They can help you make a good search engine’s presence by avail of higher rankings and good traffic to your site.

Nonetheless, if you are still having trouble putting proper Meta title tags on your website, you can get professional assistance from a Reputable Dubai SEO Company.